Like so many others out there, Reading Rainbow was a staple of my early television years, and helped instil a long and lasting love of books. So why not do the same for the digital age? According to
Burton’s for-profit venture, RRKidz, plans to launch an educational iPad app that lets children explore topics of interest–such as, say space–in a multimedia-rich environment, with voice-over-enhanced children’s books, familiar videos of Burton at real-life places (like NASA), and, of course, games. Burton tells Fast Company he’s on a mission to “get kids hooked on books,” and says his company is “going to where kids are today; those devices that they love to spend time on.”
The first app will apparently be a multimedia reading environment, where carefully chosen stories are given some voiceovers, games and simple animations to get kids interested in them. And of course, you’ll have Burton is his usual role, exploring and explaining topics that tie in to the story.
A big part of this will be a new way of streamlining the production process, allowing the developers to go from a PDF to enhanced, voice-overed, and animated version “in a matter of hours.”
[via
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